JimWorld Forums: E-mail "Marketing" Software



Posted By: sdragann@ebizmark.com ()
Posted On: 07/13/2004 08:37 am

I am interested in purchasing some e-mail marketing software. I am looking for something professional. I am not looking to play the numbers and use this for mass/ bulk e-mails. I want the software to crawl pages I determine for e-mail addresses. I only want to send 50 to 100 e-mails at a time and ideally I would like the mail to not be filtered into the Junk mail. Can anyone recommend some software that they believe fits this criteria? What’s hot out there right now?


Posted By: jcokos (Administrator)
Posted On: 07/14/2004 06:05 pm

You really can't say "I am looking for something professional" in one sentance, and then " I want the software to crawl pages I determine for e-mail addresses" in another. The two ideas are diametrically opposed.

There's a lot of great software out there to send out the mass mailings cleanly and efficiently. The better ones (such as lyris.com) are expensive, but worth it, if you do rely on email marketing or have a regular newsletter such as we do here.

As to crawling for emails .... yikes .... you're on your own there.


Posted By: sdragann@ebizmark.com ()
Posted On: 07/16/2004 09:04 pm

Yeah, I am not very familiar with the e-mail marketing options. For me, it is not an ingredient within a common marketing plan. Sometimes I wonder if it is worth the time and money. Anyway, do you know anything about link campaigning software option? If you do it in a respected manner, do you risk blacklisting?


Shawn


Posted By: silvioha ()
Posted On: 04/15/2005 09:59 am

Who is the direct competitor of lyris.com??? I am looking for something profesionnal. An all in one software (not a web service) with follow up statistics etc.. Please give me at least one or 2 other names like lyris.com

Thanks a bunch!


Posted By: vincentchen ()
Posted On: 06/11/2005 12:58 am

We like groupmail before. It is good enough but can not offer many marketing data like open rate, click rate, etc.

We are currently using umail campaign from www.umailcampaign.com

You can also try arialsoftware.com.

[ Message was edited by: bhartzer 08/24/2005 01:04 pm ]




Posted By: mccflo99 ()
Posted On: 06/11/2005 06:53 pm

One i'm using that offers open rate, click rate, link tracking, multiple lists, autoresponders that has been working great is List Mail Pro.

www.listmailpro.com (I don't make a dime from the reccomendation)

Hope this helps,
Chris Elliott


[self-promotion deleted, please keep your url in your profile only]

[ Message was edited by: JimBot 06/12/2005 04:15 pm ]



[ Message was edited by: bhartzer 08/24/2005 01:05 pm ]




Posted By: jayearley ()
Posted On: 08/04/2005 08:46 pm

I appreciate the suggestions for software, but I have a prior question. I would like to purchase a software package like one of these rather than using a service, but are there any important disadvantages to using software and sending the emails from my own computer?
Jay Earley


Posted By: miked007 ()
Posted On: 08/12/2005 12:48 pm

Jay- their are disadvantages but you have to look at how much are you going to send in order to distinguish how big of a emaail network you will need to build..from their you can decide if it will be worth bringing the operation in house.


Posted By: freespiritbg ()
Posted On: 08/20/2005 01:25 pm

@vincentchen: Speaking about Group Mail, there is a service called Group Metrics that offers statistics for open rates and click rates and integrates with Group Mail or with any other email software.

@jayearley: You only need to have a good enough computer depending on your membership base. There are some things that you can do in order to maximize delivery speed like sending your newsletters at night.

HTH,


Posted By: g1smd (Moderator)
Posted On: 08/20/2005 01:48 pm

At night?

For a global audience it is always daytime, somewhere...


Posted By: freespiritbg ()
Posted On: 08/20/2005 03:45 pm

You are right, but I meant to publish the newsletter when it is night at your place when you don't have to do your daily work on your computer and therefore your computer will have much more free resources for sending large newsletters.


Posted By: practical22 ()
Posted On: 08/24/2005 12:54 pm

Who has dealt with Constant Contact and would like to handle some new clients


Posted By: nesox ()
Posted On: 08/30/2005 05:01 am

you may try Hope Mailer at nesox.com.


Posted By: RenKen ()
Posted On: 09/27/2005 01:59 pm

We use Bronto - Bronto.com - they are a hosted solution. They provide some statistics after mailing, they allow for segmentation, they allow for dynamic content, bounce handling, and they have some other neat features.

Otherwise, if you are looking for a good installed solution, you might consider Dada Mail - [link]
However, Dada does not provide statistics, dynamic content or many of the other cool features that a hosted solution will provide, but it's free.

If you are only sending to a couple thousand people per mailing - up to once a week, use an installed version. It may not be worth it to you to pay for a hosted version where you are spending a certain amount per month for only a few thousand contacts.

However, if you are sending to more than 10,000 a month, consider a hosted solution. It's more expensive, but you might save yourself pain and aggravation. The problem with an installed version is that you probably won't have the white listing capabilities that a hosted solution can provide you.

Here are some other hosted/installed software that I've looked at:

www.bluehornet.com (these seemed fairly reasonable for the price compared to some of these others)
www.skylist.com
[link]

Here is a huge list of all kinds of email progams:
[link]



Posted By: SportsGuy (Moderator)
Posted On: 09/28/2005 07:39 am

Geez gang - for a 100 e-mails, even daily, you could just use Outlook to send them and tag each one with a unique string to watch for in your weblogs.

[link] or something similar.

True, it's not much on stats, but for so few e-mails it might be enough considering you likely already have everything you need to do things this way.

To get past spam filters, use subject lines avoiding the spam-filter triggers - since this varies according to what folks program into the individual servers, you're on your own to figure this one out. Adult and gambling stuff usually gets tagged. Funny enough this recent crap I'm getting on stock opportunities is still reaching me. I do not, apparently, need any "enhancements" any more, though...LOL

As for scraping - don't do it, please.

There are about 1 bazillion crap, scraped e-mail lists floating around right now (I'm on each one...LOL). The CANSPAM legislation "became" as a reulst, partly, of this kind of practice.

The best way to get your hands on an e-mail list which will be filled with folks who want your product/e-mail/service is to build it yourself form your own website traffic.

I know it's a HUGE amount of work, but it does work.

**CRAP - sucked in by a recent post on an old thread... sad **


Posted By: RenKen ()
Posted On: 09/29/2005 06:46 am

LOL!

"There are about 1 bazillion crap, scraped e-mail lists floating around right now (I'm on each one...LOL). The CANSPAM legislation "became" as a reulst, partly, of this kind of practice."

I had to change my email address I was getting so much spam. That did the trick, though. I've been practically spam free for over a year now. I've also been much more careful with giving out my email address.


Posted By: g1smd (Moderator)
Posted On: 09/29/2005 07:42 am

I helped a friend remove his e-mail address from every web site that had ever mentioned it, and his spam has decreased from a thousand per day, to under 500 per week. The average life of a spammers mailing list is about 6 months. Get your email address off the web, and your spam will be close to zero within a year.


Posted By: SportsGuy (Moderator)
Posted On: 09/29/2005 09:15 am

Get your email address off the web, and your spam will be close to zero within a year.


I dropped from 250 per day to roughly 6 per day now after we removed our individual addresses from the websites and replaced them with generic ones like "marketing@mysite.com" (how long before what I just typed ends up on a list...LOL).

A bit of fiddling with the spam filter on the server and BINGO! Virtually no spam.

I have noticed, though, that spam has "seasons" - always found that kinda funny.


Posted By: SmartROI ()
Posted On: 09/30/2005 01:18 am

I use MailLoop. You can find it at mailloop dot com

MailLoop's strength is in its database. It does not have the reporting features that web based services have.

I don't worry about open rates or any of that stuff. What is important to me is response. I know if an email works by the amount of cash in my bank account.

Tony

P.S. Oh, and it doesn't scape sites for email. Not a good idea.


Posted By: SportsGuy (Moderator)
Posted On: 09/30/2005 09:42 am

MailLoop's strength is in its database


Can you explain this?

Do THEY actually own the addy list you send out to?

After looking over their site, I'm left with the feeling it's heavy on the "sell" and light on the goods (the site, anyway).

Looks to me like this is simply e-mail template and sending software. Can't say if it's good or bad, as I've never used it, but the real strength in e-mail programs is the relationship built with recipients and the return visits they bring when you contact them - IMO.

If you meant that it's reliable and runs every time with lots of e-mails to send, then, if that's what you need, reliability is a good thing.

I used to use a similar type of tool to design and send e-mails - it can make a nice difference in handling your campaigns and being able to use HTML-based newsletters, etc.




Posted By: john_glube ()
Posted On: 10/01/2005 03:52 am

I have been following this thread for a bit, trying to sort out what the original poster wanted.

The inquiry was for recommendations on software to harvest e-mail addresses and to send bulk email.

The problem with the request is that harvesting e-mail addresses is generally considered off-side.

Why? Because the people whose addresses you are harvesting have not give you express permission to send them bulk e-mail.

So what? Well the rule of thumb is thou shall not send unrequested bulk e-mail, otherwise you are spamming.

All right, how do you make "first contact" with businesses? Are there legitimate ways to proceed? Yes. Read and review the resources on this page about good-marketing practices.

Trusting these general comments are of some value.

John Glube
Toronto, Canada


Posted By: lisa_grimmer ()
Posted On: 12/26/2005 01:44 am

I search software for emal marketing too.
What can you advice about ((URL REMOVED))

[ Message was edited by: bhartzer 01/15/2006 06:22 pm ]




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