Dealtime I think is ideal for sites with a large number of products, in popular consumer categories.
Creating a datafeed for your products is also pretty simple. PPC bids can be fairly high in certain categories, so you really need to have a good ROI measurement.
I don't know that you would get a link pop boost for just being listed on Dealtime, but since they do come up a lot in search results for competitive listings, it may be a good way to tap into their traffic & siphon some off.
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