Help me set priorities, PLEASE

Posted By: greenleaves ()
Posted On: 2004-Mar-01 21:26

I am looking into advertizing with the following search engines:

epilot
xuppa
search123
Espotting
Turbo10
Splut

Can anyone help me determine how much traffic each pay-per click handles. If not, can anyone indicate which get the most-leat traffic.


Thanks in advance,

Andres Nicolas


Posted By: bhartzer (Staff)
Posted On: 2004-Mar-01 23:23

I would say that espotting gets a lot of European traffic, probably more than the others. You might also check their Alexa rankings to see what Alexa says as far as traffic.


Posted By: greenleaves ()
Posted On: 2004-Mar-13 15:33

That is a good idea bhartzer, but most of the second tier PPC gets a large % of their traffic from their networks, the alexa rating is not too exact.

Now to keep everyone updated on my experience.


Turbo10 and Splut - Veeerrry SLOOOOWW straffic, with decent conversion. My acount probabily won't run out this year, oh well, a sale here and there can't hurt anybody.

search123 - They couldn't process my creditcard, urg, frustration

xuppa - One of those PPC engines that give me the felling of a hounted house, lots of spirits, no humans. Unfurtunatelly, spirits have learned to click over the years, but since they have bad credit, they can't buy online.

epilot and Espotting - haven't tryed them yet.

Regards


Posted By: flyingrose (Staff)
Posted On: 2004-Oct-10 22:42

espotting would be considered the best/largest.


Posted By: chman0024 ()
Posted On: 2004-Oct-11 03:27

greenleaves,

This is my opinion and I'm sure alot of people will say I'm wrong, but I pay all of my bills by managing my clients PPC advertising account.

I would only use Overture and Google adwords. Here is why - try stoping someone on the streets or in a local mall and ask then how they would find something on the internet. 98 percent of the people you ask will say a SE in the Overture or Google network or they will say they don't use the internet.


Posted By: greenleaves ()
Posted On: 2004-Oct-12 18:55

chman0024, I hear you. However, I too pay my bills by handling my bosses PPC campaigns, amongst other things.

We used to advertise on Adwords/overture and many other. If you only dedicate yourself to Adwords/overture, you will be missing out on other very valuable traffic from high quality second tier PPCs. Now that adwords/overture doesn't accept advertising from the gambling/pharmacy industry, there is no choice, we can't follow your advice. Thanks anyway...


Posted By: freestuff212 ()
Posted On: 2005-Jan-10 20:58

You forgot Mirago


Posted By: freestuff212 ()
Posted On: 2005-Jan-10 21:01

chman0024, I hear you. However, I too pay my bills by handling my bosses PPC campaigns, amongst other things.

We used to advertise on Adwords/overture and many other. If you only dedicate yourself to Adwords/overture, you will be missing out on other very valuable traffic from high quality second tier PPCs. Now that adwords/overture doesn't accept advertising from the gambling/pharmacy industry, there is no choice, we can't follow your advice. Thanks anyway...


I agree that you need to look at all avenues of the PPC market... letting your competitors buy up all the cheap low lying fruit gives them the ability to reinvest it into your main areas and start beating you back.


Posted By: freestuff212 ()
Posted On: 2005-Jan-10 21:06

And don't forget Mirago.... Espotting would be my choice of your list as some of those are US based...