JimWorld Forums: local pay per click



Posted By: friendlyfrank ()
Posted On: 11/15/2006 03:28 pm

Can google (ad words) and yahoo pay per click work for regional as well e.g : Canada > Quebec > Montreal ? Thanks





Posted By: ClickIt ()
Posted On: 11/15/2006 06:06 pm

Yes, but you will have to work on the PPC terms to be more specific as to your target market.


Posted By: friendlyfrank ()
Posted On: 11/15/2006 06:49 pm

Thanks ClickIt. Can you give me an example , please?
I want to target by city only if possible..


Posted By: flyingrose (Staff)
Posted On: 11/16/2006 01:33 pm

Google offers regional options at the Campaign level. The original Yahoo! Search Marketing does not as they have a separate offering called Yahoo! Local Match. That is changing this quarter though to a system more similar to Google's.

I believe ClickIt is suggesting you use locations in your keyword phrases while you are asking more about automatic geo-targeting done by the PPC engines. You can do both.


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