Accelerated ad view or spread through day

What do you think works best. Blow your wad as fast as possible or let your ads display evenly over the day? I suppose it would depend on the product and what typically is the best time for conversions. I guess I just answered my own question. Any other comments?

If your budget is large enough to it as fast as possible, but if your budget is limited and you usually end up maxing your budget on a daily basis then spread it out.

I recommend displaying your ads evenly over the course of a couple months. Then go into your analytics and break out when conversions happen most often. If you are working with a limited budget I have found it easier to shorten the time when the ads are displaying i.e. from 7am to 7pm if conversions happen more often during that time period.

The only time I have recommended to a client that they use accelerated ad spend is when they are in a very niche industry and there is low search volume for their target keywords anyway.