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How to get a better ROI with pay per click adverti (In: Pay Per Click - Google/Yahoo & Others)
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jamesm
Joined: Dec 13, 1999
# Posts: 6
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Posted: 1999-Dec-15 18:25
Any tips on getting listed on yahoo? I don't know if I should pay the $199 fee however have heard that this can't be done for non U.S residents is this true? If I did pay does my site have what it takes to get listed? I have been trying every 2 months for the last year. Just submitted again just now using the following:category: Business and Economy/Companies/Internet Services/Web Services/Website Hosting Title: Fast Hosting Description: Fast Hosting offers affordable virtual domain web hosting solutions. URL: http://www.fast-hosting.net Is this good? Thanks in advance
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Janet Berg
Joined: Eons Ago
# Posts: 13403
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Posted: 1999-Dec-15 13:10
Honestly, you look like an affiliate of someone else.
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jamesm
Joined: Dec 13, 1999
# Posts: 6
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Posted: 1999-Dec-15 15:40
Really who am I an affiliate with? Didn't know I was an affiliate with any company.[This message has been edited by jamesm (edited 12-16-1999).]
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Janet Berg
Joined: Eons Ago
# Posts: 13403
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Posted: 1999-Dec-15 17:42
You don't? I am just telling you that this looks "not right". Your web site claims to be in Baltimore, but gives no real address. Other records indicate that you are actually located in the UK, and that this web site is hosted by http://www.centurytel.net/ . A site offering hosting service, yet not hosting itself. hmmmmmm.....this is really odd.You have been rejected for over a year, I am just trying to help you find out why. Paying the 199 will not change the facts.
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Janet Berg
Joined: Eons Ago
# Posts: 13403
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Posted: 1999-Dec-15 17:53
Oh, found some other reasons to suspect that you are trying to fool everyone.These web sites look EXACTLY like yours!!!! Imagine that?!! You are not a re-seller huh? Give me a break!!!! http://www.kcsquared.com/ http://www.megs4rent.com/ http://www.cedant.com/
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jamesm
Joined: Dec 13, 1999
# Posts: 6
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Posted: 1999-Dec-15 22:21
Hello,Sorry if this seems to be rude; Did you ever hear of alabanza.com This is the upstream provider of the hosts you mentioned plus many others ie: http://www.jumpline.com http://www.businesswebworks.com They provide dedicated servers this is where the servers are located. Not trying to fool anyone: We are resellers for another company and will have our own servers with alabanza within a few months just trying to get a few more clients before we move. I read your post wrong when you mentioned affiliate I thought you were refering to a program such as amazon.com we bill and support our customers. They are reseller programs affiliate programs and partnership companies all of which are listed on yahoo ie: super.nu, www.besthost1.com and many others are partners with Fid Pac I'm sorry if it sounded rude however I thought this was a place where people helped each other. Will not post again.
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Janet Berg
Joined: Eons Ago
# Posts: 13403
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Posted: 1999-Dec-15 22:45
You should not have deleted the post where you tried to deny the reselling. You corrupted the thread, but thats how it goes. I help people here all the time. I have helped at least two other "hosts" list their sites, with really good listings too. But, I tend to NOT help dishonest ones or people running scams. The "oh, not me, I am not associated with anyone else" was a bad play. I hate being wrong and searched to see my mistake, so I would not repeat it. Oh, course I wasn't wrong. I use the term "affiliate" loosely, it is anyone reselling someone elses product for a cut of the sales, be it books, long distance cards, web space, it is all the same to me.
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skatestop
Joined: Oct 03, 1999
# Posts: 13
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Posted: 1999-Dec-24 02:44
Janet is just being honest and telling you like it is. It is more of a help than a hinderance to know the truth.Craig
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sirhardi
Joined: Eons Ago
# Posts:
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Posted: 1999-Dec-24 14:26
Ok now that that is settled ... Does it pay to pay on yahoo ?sir
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johno
Joined: Nov 15, 1999
# Posts: 693
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Posted: 1999-Dec-27 14:01
Sirhardi,There are no guarantees with the business express other than that they will look at your site more quickly. Your success will still depend on your site. johno
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sirhardi
Joined: Eons Ago
# Posts:
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Posted: 1999-Dec-27 14:19
Thanks,well lets find out, I have a question, are you able to tell if a submission programm was used and is it advisable to stick with one or do it manually ? I am talking about a particular one that supposedly is capable of doing auto. sir
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bjm
Joined: Nov 12, 1999
# Posts: 55
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Posted: 1999-Dec-28 13:52
Sirhardi - Your best bet to have that question answered is in the forum, "Search Engine Technology Issues." You can start with this thread: http://searchengineforums.com/Forum17/HTML/000203.html As for paying to be listed on Yahoo, it is true that there is no guarantee, and they even state that explicitly in the agreement. However, if you meet every single one of their guidelines, have unique content, and offer a high demand product(s), then it is worth it. I've submitted client sites to Yahoo through the Business Express program, and each client has experienced a good ROI. Just my two cents, Ben [This message has been edited by bjm (edited 12-28-1999).]
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marketman
Joined: Jul 26, 1999
# Posts: 26
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Posted: 1999-Dec-28 19:32
You pay for an "express service" the reality is your gonna get listed but your gonna get burried in a category. telling it like it is. quick question we all know that there is no such thing and a change on your listing but when an editor puts the company name as the title and thats not the websites title how do i change it? its in: Business and Economy > Companies > Travel > Lodging > Vacation Rentals website name is vacation rental guides and is under "american home guides, inc. american home guides is the company that owns this site but it has nothing to do with this site in the operations end the web address for vacation rental guides is www.vacationrentalguides.net thanks
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bjm
Joined: Nov 12, 1999
# Posts: 55
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Posted: 1999-Dec-29 13:05
First, how do you get buried in a category in Yahoo if you use Business Express? Web sites are listed alphabetically, so if your company name begins with a letter further down the alphabet, of course you'll be buried.Second, in response to your question... I can see where Yahoo thought the name of your site was "American Home Guides, Inc." Even though the name of the site is in the header graphic, it's not in any of the TITLE tags on your site, and your footer information lists "American Home Guides, Inc.," not "Vacation Rental Guides." In addition, the domain name is registered under American Home Guides, Inc. You can request a change through Yahoo's change form, and if you don't see any changes 7-10 business days after you submit the form, you can e-mail Yahoo's URL support with the URL in question and the date on which you submitted the change, and they *should* respond. Hope that helps, Ben [This message has been edited by bjm (edited 12-29-1999).]
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marketman
Joined: Jul 26, 1999
# Posts: 26
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Posted: 1999-Dec-30 15:10
Ben, Thanks for the input.
Lets start with how you get burried on yahoo. You do know that the "business express" is open to all web sites who want express service right? so if i dont offer visa or mastercard service and i dont sell a product to the web consumer who visits my site then i can still use this option for quicker service. the term "buried" has nothing to do with what your name your company starts with. Lets say I am a web hosting company and i pay for this express service, i do all the right things and tell the editor i want to be placed in the category that all the other hosting companies are in But you get "buried" in a local channel which nobody will find and does not get "pulled" from. I seen it happen a few times. Yes, you are added but are buried. Now thats not to say that its the norm for the "express service" but why pay the money and have the chance it will happen. Now for one of my websites. American Home Guides is a corporation like microsoft and like all corporations its the "umbrella" for all its sister companies. It should make no difference who owns the website as long as the web sites does not mirror an exsisting website and provides a good resource for the yahoo visitor. Of course the website on the bottom will say american home guides its copyrighted. As for the title tags why would you even think about putting the company name in the title? I mean unless you dont want to do well in the search engines. Lets take an example: Microsoft has a million websites but they have one specific site thats all about their "sidewinder" game controllers. Are you telling me that since the site is registed to microsoft and it has a copyright to microsoft that the title of the yahoo submission is gonig to be microsoft? Its easy for an editor to got to network solutions or the internet name commission (if there is such a thing) and find out who ownes the domain and then say oh well they have xx amount of submissions in here so hell no! That does nothing but hurt the concept of a directory. The editors are over worked and make mistakes and they did with one of my websites. Now to fill out the change form and think its going to get it done is well lets say i have a better chance winning the nfl mvp award this year. but you are right about taking the necessary steps then calling yahoo or the support email address.
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bjm
Joined: Nov 12, 1999
# Posts: 55
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Posted: 2000-Jan-03 14:44
marketman - Thanks for replying and clearing things up. I didn't know how you were using the term "buried," although now I do.I can see where your coming from, although sometimes it can be predictable. If you're a web hosting company with one regional office, chances are that you will be lumped in with the other regional web hosting companies, mainly because it's a way to categorize your site. That isn't entirely a bad thing, unless you want to expand your customer base across borders. As for your web site, I understand how AHG is a corporation, although maybe you should mention the sister company in the footer in addition to the corporation (e.g., Vacation Home Rentals, American Home Guides, etc.). I also understand the purpose of those TITLE tags are; however, the search term "vacation rental guides" isn't necessarily a bad way to be found on the SEs. Using Microsoft might not be a good analogy, because I would suspect (and this is merely speculation) that they pay for multiple listings like those you mentioned. Keep us all posted on how you make out with the Yahoo change (or the NFL MVP... whichever comes first.. ). Ben
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Michael_Martinez
Joined: Sep 20, 1999
# Posts: 2095
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Posted: 2000-Jan-03 16:18
People shouldn't care if their listings get buried deep inside the categories or the tree. Most surfers are going to use that search box, and the query tool is what you want to please with your Web site. I have pages that are buried in long lists and which still come up with high rankings on the searches.It's not where they put your listing that really matters so much as whether people using their service find your site. If you have the top entry in a category and come up 50th on a search, you're not going to get much traffic.
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marketman
Joined: Jul 26, 1999
# Posts: 26
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Posted: 2000-Jan-04 13:53
michael,i dont believe that at all. you might be getting some traffic through the catagory but yahoo pulls their listings from keywords in the catagory and your title that they accept. so if your not in a catagory that has those both your buried. ben, ill let you know how the mvp goes!
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Michael_Martinez
Joined: Sep 20, 1999
# Posts: 2095
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Posted: 2000-Jan-04 15:26
Marketman, go to Yahoo! right now and type in these search terms:1) sunglasses (you'll find there is a sunglasses category and entries there get preference, but listings in other categories are also provided) 2) caring for horses (you'll find 8 listings scattered across numerous categories) 3) houseboat (four categories, and the third listed site is in an unrelated category) 4) theater locations (second listing is for the Austrian Cultural Institute in a non-theater category) 5) sample web pages (first listing is in a music sub-category about sampling, but does refer to "sample sites around the world") I cannot emphasize this enough. Once you get listed in Yahoo!, what matters most is that you please the query tool. If your title and description don't give Yahoo!'s search tool what the user wants, it won't matter if you ARE in the right category. They're more likely to go to the specific sites offered to them than the categories anyway, because they want to get where they are going NOW, not later. But you definitely don't have to be in the "right category" to get listed in a search result. Yahoo! isn't dumb. They let the query engine search the entire directory. People shouldn't panic just because they don't get listed first in the category of their choice. Getting listed at all is a Godsend, and what's most important is how you turn up in search results. Of course, YMMV depending on search term and directory content, but in general, category is not having as much impact on the user as people think. They are most likely going to look at the descriptions of the sites which are listed before they click on any of the categories for further browsing. Those sites which get listed, therefore, get first crack at the click-thrus. [This message has been edited by Michael_Martinez (edited 01-04-2000).]
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