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Forum Index · Search Engine Forums · Marketing , Traffic Building and Advertising · Directories & Link Building · What to do with existing links pages
 
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newtvail
Joined: Jan 07, 2006
# Posts: 303

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Posted: 02/19/2006 10:17 am
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Are pages of reciprocal links now being actively penalized by any/some/all of the major search engines or are they just moving them toward neutral as far as page/site ranking are concerned?

Also, as noted in the title, what should be done with existing links pages at this point in time?
- Strip them to only the very few that actively add value to the site
- Keep them as is
- Keep them but set for bots to ignore (in case the rules change next week)
- ????

Newt



bhartzer
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Joined: Jun 08, 2000
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Posted: 02/19/2006 12:08 pm
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Are pages of reciprocal links now being actively penalized by any/some/all of the major search engines

I don't think the search engines are targeting them specifically and penalizing them. But, the value of links from off-topic reciprocal links pages is not as high as it used to be.

As for your current links pages and what to do with them, I would keep them and make sure that there's not a lot of outgoing links on them (keep it to under 25 or so). If you have more than 25 outgoing links on the page I would make a new page if necessary. Also, I would add content to the page as well so that it's not just a "page full out links".



newtvail
Joined: Jan 07, 2006
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Posted: 02/19/2006 12:57 pm
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Thanks. I think I'll do just that. We bought a recip-links package before I found this site and learned that lots of what I knew a few years ago no longer applies.

Truthfully, I like the direction the engines are taking these days with site content and people-useful pages being the way forward.


 
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