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quality-ins
Joined: Jan 18, 2001
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Posted: 2006-Dec-11 14:38
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There is lots of talk about how to generate inbound links.

I have the worst time getting inbound links by just my quality alone. My site has good quality fresh content and gets a good amount of traffic.

I recently created a little desktop link creator in VB. What I"m trying to do now is generate really high quality out bound links to very high credibility sites.

I'm hoping this will give me a few more inbound links.

Ultimately I'm hoping that my out bound linkage will increase my PR and trust rank with google et al.

Any comments or suggestions?

BTW... after starting to out bound link, I'm really enjoying it as it gives me new fresh ideas for content.



flyingrose
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Posted: 2006-Dec-12 02:17
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Many Web site owners check their logfiles to see where traffic is coming from and will add a link to any sites they like and feel are related to theirs.

What do you mean by "I have the worst time getting inbound links by just my quality alone"? Have you located related sites and asked for links or were you just hoping other sites would find and add you?



quality-ins
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Posted: 2006-Dec-12 12:24
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Hey flyingrose,
No, I haven't contacted other sites.

In the past we had a reciprocal links exchange which we kinda over did. It helped us in the search engines for 5 years but then killed us when google changed their algo..

I've been researching ways to do very high quality, search engine friendly reciprocal linking.

I think I'm starting to formulate some ideas.

I love reciprocal linking, however, the last time we created too much of a garbage community. We became too popular as a link exchange smile



flyingrose
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Posted: 2006-Dec-12 18:43
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When I first built my site I emailed sites I wanted to link to and asked if they minded. I also let them know they were welcome to link to any page of my site because I never delete or rename existing pages so the links would be good indefinitely.

I don't recall any sites saying they didn't want a link and many of them linked to me. Other sites found me on those sites and also linked to me. In the "pioneer days" I believe that is primarily how linking was done - we asked.





quality-ins
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Posted: 2006-Dec-12 19:28
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Hey flyingrose,

At the beginning (2000) I went out and hustled the first few hundred links. Then we ranked #3 on google for "reciprocal links". We weren't short of link exchange activity after that. smile

What I'm doing is creating a site where we will exchange links with high quality sites, but only where the link is placed in the text body of some sort.

I'm NOT going to have a link farm, or pages with just links on them. I'll smatter a few good links into article pages etc. Our link partners will have to have the same type of quality. We won't link to sites with pages full of links.

thanks flyingrose





flyingrose
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Posted: 2006-Dec-12 19:31
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You know links should be related to what the site/page are about, right? Links for the sake of linking are what will get you dropped from the search engines.



SportsGuy
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Posted: 2006-Dec-12 19:33
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search engine friendly reciprocal linking


Not to rain on any parades here, but isn't this an oxymoron?

Look, if you're exchanging links, you're exchanging links - doesn't matter how you dress it up - a link from domain A to domain B, with a link from domain B to domain A is link exchanging - bottom line.

The engines still look at links between DOMAINS and not solely at how/where a link is "packaged".

I'm not saying don't pursue this, but it is what it is.

Further to this, many new sites have no choice but to exchange links - if for no other reason than to generate some traffic in the hopes users will link to them over time.

Still, though, link exchanging doesn't gain you anything in the rankings these days.



quality-ins
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Posted: 2006-Dec-12 20:25
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Hey sportsguy,

I agree... reciprocal linking is reciprocal linking, no matter how you package it.

I see reciprocal links on very successful blogs. They don't get penalized for it. example... blog rolls.

The whole key to this topic is to get links that will help your trust rank, not diminish it. I experienced a serious downturn in my search engine results from having too many reciprocal links from garbage neighbourhoods, or what ever the terminology is.

Since, I have put tons of great content on my site, buttons asking to link back to my posts, etc. I haven't generated too many links back though, despite my passive efforts. That's pretty frustrating especially after spending hundreds of hours researching and writing articles.

I'm trying to figure out a way to have high quality blog type links in my web sites and increase the trust rank of my sites.

I'm thinking that if I limit links to 5 outbound links from my text pages, not just a page of links, that should NOT over due it.

As well, I will require that any sites I link with will do the same. ie.. I won't link with sites that have pages full of links or unrelated links.

I love the idea of outbound links. They make my site much more interesting. Wouldn't it be nice to receive some value in return for my efforts.

I'm just tossing this around right now. I'm sure there are people actively and successfully engaged in this type of reciprocal linking.

I must disagree with this:
<b>link exchanging doesn't gain you anything in the rankings these days. </b>

It seems that inbound links are still extremely important.
I have competitors that have much less quality content on their sites, but more inbound links and are doing better in the results than I am. There's no reason that they're doing better than me aside from the fact that they have more inbound links.



quality-ins
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Posted: 2006-Dec-12 20:36
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hey flyingrose..
I am well aware, NOW, that links should be highly relevant to the context of the site.

Back then we did very well having all types of link partners. The Jagger Update killed all of that sad



flyingrose
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Posted: 2006-Dec-13 01:23
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My site was started in 1996. All of the links are very specific to the subject of the page they're on. And that site can be found for just about any search on any aspect of the very general subject.

I believe links are still very important and suspect SportsGuy may be making a distinction between one-way linking and reciprocal linking. Hopefully he'll see this and clarify.

The Keyword Advertising / PPC pages are not related to the content or domain name of the site yet they rank number one at Google right now and have for a long time. I believe that is probably due to links from here.

I haven't changed anything and it used to be first or second at Yahoo but has now disappeared from at least the first page. So perhaps links aren't too important there or they have new criteria. If I search for +ppc +"keyword advertising" I am number one for that combination but nowhere for one or the other.



SportsGuy
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Posted: 2006-Dec-13 12:42
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Having the outbound links isn't going to overtly help you.

It does help users, though, and that counts for a lot in the long run. Not so much with the engines, but with the users themselves...and they spread the word about you via one-way links as you grow to become a resource they endorse, and THAT helps you with the engines.

Is there a benefit to outbound links - definitely, just not in the direct search optimization sense.



quality-ins
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Posted: 2006-Dec-13 15:58
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Thanks sportsguy and flyingrose.

I think sometimes the problem is completely unrelated to links and to the structure of my site: I've been automating so many things, so quickly that I'm finding structural issues with what I've built.

It's frustrating as hell!!

The good thing is that my sites are becoming stronger and stronger. The bad thing is that automation can cause problems, if you're inexperienced with it.

In the past we did all pages separately and manually. good quality etc.

Automation is causing me grief. I build tools that I'm inexperienced using. Later I find out there are holes in what I built. Then I go and fix the holes.

Again, it's frustrating as hell.. but I am making progress.

BTW... sportsguy... your profile site isn't working today. It's forwarding to wordpress.

Thanks for your help sportsguy and flyingrose.



SportsGuy
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Posted: 2006-Dec-13 17:03
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Yeah - I'm waffling between servers at the moment - just waiting for some name-server changes to get updated so it's live again.

Sadly, I'm not a sysadmin and struggle with servers at times...LOL

I believe we're all good at something in life - I have a very long list of what that isn't for me right now... wink



quality-ins
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Posted: 2006-Dec-13 22:20
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lol... I'm slowly and painfully learning linux.





flyingrose
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Posted: 2006-Dec-13 22:32
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smile To err is human. To really foul things up fast in a BIG way requires automated computer programs.



quality-ins
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Posted: 2006-Dec-13 22:44
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hey flyingrose..
Tell me about it..

I've been building so many tools lately. The whole purpose being to manage bigger volumes of content.

As you well said, more automation brings more problems. Today I had a whole day of fixing holes in my programs.

In the old days, I used to create all my content manually. I carefully watched over the search engine rankings and knew exactly how my pages were doing. We usually ranked #1 (or at least on page 1) for all our main keywords.

Adding tons of content has created some major management issues. It's hard to get intimate with hundreds and thousands of documents.

I'm even thinking that if I fix up the holes in my sites, i won't need to reciprocal link the way I thought I might.

Problems of Growth...

BTW.. you had your first website in 1996? Cool! I'm a junior comparatively speaking.. smile



flyingrose
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Posted: 2006-Dec-13 22:49
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Still have that site and really must make updating it a priority. I recommend you check out social networking as the likely future for free (so far) traffic generation.



quality-ins
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Posted: 2006-Dec-14 00:51
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Interesting..
My products are all financial products such as life insurance and credit cards...

For the life of me, I can't figure out how to social network with these types of products.

I can for my credit repair etc. People love to talk about and discuss collection agencies etc...

It will take alot of creativity to social network with life insurance, especially since nobody likes talking about it smile

That was one thing I liked about reciprocal linking, when we did it, it was great fun to talk to other webmasters about linking sites.. That seemed to work well with social networking.

Social networking, I agree is the next type of marketing.



talk2christie
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Posted: 2006-Dec-14 11:56
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I agree..social networking is a great and free way of increasing website traffic.



SportsGuy
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Posted: 2006-Dec-14 14:06
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Social networking is THE current type of marketing. wink


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