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tdubya
Joined: Eons Ago
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Posted: 2006-Apr-28 16:14
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Recently made it to page 1 of google.co.uk for the plural of a single keyword, e.g. keywords - this particular keyword gets about 1600 searches per day according to wordtracker. The singular of this keyword gets 3000 searches per day. We went with optimising for keywords thinking that the singular would be encapsulated (keyword is part of the word keywords). Any suggestions on how to optimise for both?



kaulbr
Joined: Mar 15, 2006
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Posted: 2006-Apr-28 20:32
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You should treat them as two seperate words and do your best to optimize for each. That's my opinion.



kaulbr
Joined: Mar 15, 2006
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Posted: 2006-Apr-28 20:34
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Just to dive a little deeper. In your content you could focus on using both the singular and plural version of the keyword. Have some pages focus more on the singular version and some on the plural. I would treat them as two completely different keywords that you are trying to optimize for. Do the same thing with page titles, meta tags...


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