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drewgainor
Joined: Apr 12, 2004
# Posts: 37
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Posted: 12/19/2007 10:28 am
Is Google still using the Description Meta tag for the listings?
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g1smd
Moderator
Joined: Jul 28, 2002
# Posts: 10178
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Posted: 12/19/2007 11:20 am
Yes. It is often used to generate the search snippet.
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kpress
Joined: Dec 11, 2007
# Posts: 17
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Posted: 12/19/2007 12:07 pm
I personally find it to be important for our rankings.
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drewgainor
Joined: Apr 12, 2004
# Posts: 37
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Posted: 12/19/2007 12:50 pm
I agree, i have always used one and found it useful. I am just finding on my new site that although we have the description tag, google is using page content. Anyone have any ideas on that?
Thanks
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SportsGuy
Moderator
Joined: Aug 30, 2002
# Posts: 3586
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Posted: 12/19/2007 01:07 pm
Google chooses on it's own. If it feels the description tag offers the best actual description of the content on the page, it might use it. If they feel the content on the page is more relevant, it'll grab a snippet form the page itself.
There is little you can do to influence it, so I'd consider it covered - meaning you've done the right thing by paying attention to this detail and using it correctly. After that, it's kinda outta your hands as to what Google does... 
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seo_expert_1
Joined: Oct 29, 2007
# Posts: 9
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Posted: 12/19/2007 02:46 pm
Hi
Yes Google gives importance to web page meta description but its not like that dominating force as it was like year ago!
Cheers
Nawaz Shahzad
Seo Expert
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drewgainor
Joined: Apr 12, 2004
# Posts: 37
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Posted: 12/19/2007 02:54 pm
Great thanks guys for your feedback.
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youfoundjake
Joined: Dec 23, 2007
# Posts: 4
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Posted: 12/23/2007 08:06 pm
I do just want to jump in here real quick, both as an introduction for my first post, (hello all) and a little more information about the Meta Description tag in Google's eye's. The Meta Description tag is used to create the snippets that appear below the title of the page that is showing up as a search result for a query. The Meta Description tag has no ability to improve your rankings, it only helps on the clickthrough to your site.
http://googlewebmastercentral.blogspot.com/2007/09/improve-snippets-with-meta-description.html
Have a good one.
Jake
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g1smd
Moderator
Joined: Jul 28, 2002
# Posts: 10178
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Posted: 12/24/2007 04:46 am
Heh. Jake found us. Welcome aboard.
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