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jonks
Joined: Sep 06, 2004
# Posts: 2
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Posted: 2004-Sep-09 23:18
Hi
I'm using Google adwords to promote a UK business directory that is offering free listings to all UK businesses.
I have started wih a small list of keywords that I think business owners might use, such as "advertising" "free advertising" "business" "VAT" and more, but I'm finding it hard to think of keywords a terms that business owners might use.
I have a good budget for this and would really like to hear your sugestions of keywords I should use in this campaign.
Thanks in advance
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flyingrose
Staff
Joined: Oct 30, 2003
# Posts: 3361
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Posted: 2004-Sep-12 14:10
How about words related to directories like yellow pages, list business, advertise business or other places they might be searching for with the intention of listing their business?
There are all kinds of combinations of business words you might target such as "increase ROI", "find customers", "increase sales", "expand business", "increase income", etc.
Some of these are probably going to be expensive, but using as many combinations as possible with phrase and exact match should generate more clicks for each advertising dollar.
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greenleaves
Joined: Mar 21, 2002
# Posts: 720
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Posted: 2004-Oct-15 21:06
One easy way to get an idea of what may work, is checking your competition.
You are not the first guy to think of this (probabily, and if you are; you are lucky  ) so go on google and search for a UK Business directory. Check your competitions keywords, see what they are using, who knows, if they are successful you may be too. Copying is the highest for of flatery.
Note: Do not include irrelevant keywords that may appear in your competitions keyword tags.
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