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jamescooper Joined: Jan 24, 2007
# Posts: 1
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Posted: 01/24/2007 11:52 pm
Do you believe in the power of myspace marketing? I came up a reading that says it's really possible to market a product or service in that social networking area. I'm trying to promote my own business right now, but I want to miminize cost since I don't have much capital. Do you think it's worth a try? |
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dudibob Joined: Oct 13, 2005
# Posts: 1413
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Posted: 01/25/2007 01:14 am
it's worth a try, it's better to get 1 sale than none, however Myspace.com is not as 'networking' as you'll think. The best you'll get is bored teenagers finding your page, adding you and having a quick look at your site. So unless your targeted towards Teenagers, you'll be lucky to get some |
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jesterxx Joined: Mar 03, 2007
# Posts: 1
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Posted: 03/03/2007 04:07 pm
yes you can do it if you are a good inconspicuous marketer I got a nice cheap copy of mammoth myspace marketing or somehting like that at [link] that might be worth a read. |
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alisonlynn Joined: May 22, 2007
# Posts: 4
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Posted: 05/22/2007 08:22 am
honestly, I am not a fan of myspace. Both as a member, and just a general marketer. Myspace was good..now it's full of nothing but spam. I get about 1k emails every day saying "hey take this survey" it's enough to make you go postal! |
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zeviance Joined: Jun 21, 2007
# Posts: 3
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Posted: 06/21/2007 08:29 am
lol quite true, i'm been working a bit on myspace recently and i doubt the efficiency of this sort of advertising campaign. |
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klzimmer Joined: Dec 21, 2006
# Posts: 9
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Posted: 08/01/2007 03:39 am
Lol alysonlynn how true. Though there are still people out there who say they make money from MySpace. To all: So is it a social networking or an e-commerce site now? Tell me something i still don't know |
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mj1256 Joined: Jun 05, 2006
# Posts: 732
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Posted: 08/01/2007 09:18 pm
can't get stats for myspace, but here is an article posted today about equally powerful FaceBook evidently, as with all advertising, its quite profitable for the medium provider. The real question is, is there an ROI on social media marketing for the advertiser? Facebook Rate Card Leaked To Blog: $10 CPM + by Gavin O'Malley, Wednesday, Aug 1, 2007 6:00 AM ET WANT TO SPONSOR A FACEBOOK page? It will cost you $10 a CPM plus $2 to $5 extra for targeting costs, according to a February rate card leaked to industry blog Valleywag this week. According to the rate card, which Facebook refused to authenticate, marketers have to shell out a minimum of $50,000 for the prized sponsorships. A "Homepage Sponsored Story" on Facebook draws a click-through rate "10-20x higher than banners," according to the rate card obtained by Valleywag. Buying into a "Facebook Sponsored Group" requires marketers to commit at least $150,000 over three months. That would bank Facebook roughly $90 million dollars a year in sponsorships alone. In accordance with those numbers, Jim Breyer, managing partner of Facebook investor Accel Partners, recently told attendees of Fortune's iMeme conference that the social network would take in well over $100 million this year. (Breyer, a Facebook board member as well, also said the company is profitable and will post a positive EBITDA this year, according to press reports.) Existing Facebook sponsors include Victoria's Secret, Dave Matthews Band, Apple, eBay, MTV, and Red Bull. Facebook has grown three times as fast as MySpace in the past year, according to Nielsen//NetRatings. Seeing a massive influx of first-timers, Facebook U.S. visitor numbers reached 26.6 million in May--up a full 89% year-over-year and 3.6 million more than in April, according to comScore. Worldwide, comScore reported, Facebook reached 47.2 million visitors in May--8.4 million more than in April, and with an average of 20.6 visits per user. Last August, Facebook did a deal with Microsoft to place all banner ads and paid links on the site, follows closely on the heels of a similar partnership struck between MySpace and Google. According to major research companies, Facebook's fortunes will only improve as inventory on social sites switches from remnant ads provided by ad networks to more lucrative rich media and video ads. "Today, inventory on social sites is fulfilled largely through ad networks and contextual advertising, but as they mature, they will begin to use tactics such as behavioral targeting that allow for better monetization of their inventory," Jupiter Media analyst Emily Riley said in a recent report. Industrywide, eMarketer estimated earlier this year that social ad spending will reach $865 million this year, and grow to $2.2 billion in 2010. |
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bj01 Joined: Sep 15, 2007
# Posts: 4
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Posted: 09/15/2007 11:02 pm
Sounds Like it could work. What is it that you are try to advertise? BJ |
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