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stevenjm
Joined: Eons Ago
# Posts: 824
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Posted: 02/21/2004 01:18 am
Have been working on a site for flash memory products,mp3 players etc (mail order sized items),for Australian buyers and am wondering if its even feasible in Australia or if succesful ecommerce sites are still something only in the US.
hearing a lot about Australias reluctance to use ecommerce sites and wondering if anyone has any first hand experience. - I do not want to waste too much time if getting back anything more than pocket money needs a huge budget for adwords etc etc etc.
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OAC
Moderator
Joined: Jan 25, 2001
# Posts: 6784
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Posted: 02/21/2004 02:41 pm
Steven,
While Australia (and all or nearly all, other countries) lag behind the US in rate of adoption and the rate of usage of Ecommerce, the fact is, that is all it is - a lag - i.e. delay.
My view is that Australia lags the US by about 2 years. The major reason for this, IMO, is due to the lag in reduction of Internet connection and data transmission prices - we lag the US by about 18 months.
There isn't a greater reluctance to use Ecommerce sites - it's just a lag.
I have been involved in Ecommerce in Australia for 5 years and have always achieved good sales.
To be successful in Ecommerce, whether in Australia or elsewhere, requires hard, intelligent, sustained, effective work. This is no different to bricks and mortar businesses. Those that are unsuccessful blame the failure on "Australia wasn't ready" or on, "the low takeup of Ecommerce in Australia".
I have yet to see an example whethere either of those reasons were true. All cases I have examined, and I have examined quite a few, the problem has been at least one, but sometimes more than one, of the four success factors (hard, intelligent, sustained, effective work) were missing, often combined with a level of capital insufficient to achieve success.
So, if you have competitive products, go for it. But make no mistake, unless you are extraoridiariliy lucky (right product, right time etc.) instant riches won't occur - it will take years of hard graft, before you can claim success. However, by that time, you will have a rock solid business, worth quite a bit of money.
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stevenjm
Joined: Eons Ago
# Posts: 824
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Posted: 02/22/2004 02:42 pm
Thanks OAC,
Sorry about the delay - phone line was down.
The sites you referr to are they they selling exclusively to Australians?
Also, if you have time, What payment options do they offer and what percentages would be involved in the various payment options? And which payment systems would you consider best avoided?
Any sites you could reccomend with statistical or general info on Australian ecommerce?
Sorry about all the questions - I have not a clue as to ecommerce statistics or pitfalls for AU and am trying to gain a bit of knowledge from those who have an idea.
Have created a site thats not online yet and foreseeing all sorts of hurdles to overcome - mainly involving payment and portraying a trust worthy service.
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OAC
Moderator
Joined: Jan 25, 2001
# Posts: 6784
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Posted: 02/25/2004 01:40 pm
"are they they selling exclusively to Australians?" Most of them are.
I have sent you a PM
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