Printer Friendly Version
Email this thread to a friend
|
50 Partners Needed For Media Trading Website (In: I Want to Sell My Website)
Featured Web Site Template |
|
There are 0 guests and 4 members in the forums right now.
Reflects user activity within the last 5 minutes
|
|
| Member |
Message |
ajnyc
Joined: Mar 25, 2007
# Posts: 5
|
Posted: 2007-Mar-25 23:40
I am with a large financial services firm. We are in a field that is full of cookie cutter affiliate programs, with many of these plagued by fraud and poor quality leads. As such, the amounts paid for leads, while substantial, are considerably less than the economic value of good quality, truly exclusive leads.
We are launching an initiative to create a small group of partner affiliates with ongoing one on one relationships. We feel that this will not only allow us to create sources of reliable, quality leads, but also allow us to provide real assistance to our partner affiliates - such as help with content, special deals available only on the site, etc.
For this program to work we cannot have partners who set up a site that generates a lead or two a month. We need experienced marketers who know how to generate traffic and conversions. In return we can help create a site that generates significant and reliable revenues. In essence we want to harness the entrepreneurial talent and experience to generate business on the Internet.
My question is, what is the best way to reach prospective partners? I think most experienced site operators would be interested in the program.
I'd appreciate any insight.
|
 |
Dinkar
Staff
Joined: Aug 12, 2001
# Posts: 4391
|
Posted: 2007-Mar-26 00:05
First of all, don't open multiple threads for same topic.
For this program to work we cannot have partners who set up a site that generates a lead or two a month. We need experienced marketers who know how to generate traffic and conversions.
If you don't want to work with newbies then why do you think that experience marketers will like to work with newbie like you?
I don't deal with finance but if I would be dealing with it then I will never join your program.
|
|
JimBot
Staff
Joined: Jul 20, 2003
# Posts: 239
|
Posted: 2007-Mar-26 00:51
ajnyc, please do not post the same thread in multiple forums here. Your other two threads have been removed.
|
|
ajnyc
Joined: Mar 25, 2007
# Posts: 5
|
Posted: 2007-Mar-26 02:30
Sorry for the multiple postings.
As for why an experienced marketer would want to work with us it is because we operate in a very large market, we are a well established firm, and we have the resources to create a mutually profitable marketing effort.
However we are most definitely looking for a higher degree of professionalism than sniping and making obnoxious remarks in response to a serious and straightforward posting.
|
|
ajnyc
Joined: Mar 25, 2007
# Posts: 5
|
Posted: 2007-Mar-26 02:54
I am not sure I explained what we are looking for clearly. We market in many ways both online and offline. Online we have found that several one on one exlcusive relationships we have with specific web sites vastly outperformed more conventional affiliate type programs. So we have decided to expand the program by seeking other site operators. Essentially, we do not feel we can match the entrepreneurial drive or dynamic creativity of an independent site operator. Thus, we may put extensive content on a site but may not be as adept at converting it to search engine traffic. We may buy paid search terms but not be as creative at seeking niche terms that produce well.
The reason why a marketer would be interested in this program is that the potential income is significantly greater than that offered by affiliate programs in our field. In all current programs in our field the good sites are subsidizing the bad, since many of the leads are of poor quality a site generating excellent leads is penalized by being in the same mass market program.
Another reason this would appeal to a marketer is that we can craft specific program incentives that mesh with the site and incentive visitors (in ways that encourage conversion AND ultimate sale, not simply bribes to fill out a form). For example, one site we have in the program targets only medical professionals. We developed specific products for medical professionals and also specific incentives for that site to use. Today they generate 200+ leads per month.
Lastly, I in no way intended to insult anyone running sites at any traffic level. It is simply that the amount of individual attention we devote to each site relationship makes a certain volume level necessary for economic viability.
|
|
Dinkar
Staff
Joined: Aug 12, 2001
# Posts: 4391
|
Posted: 2007-Mar-26 13:24
As for why an experienced marketer would want to work with us it is because we operate in a very large market, we are a well established firm, and we have the resources to create a mutually profitable marketing effort.
From the experienced marketers point of view =>
"Every new affiliate manager say so; nothing new for us. "
ajnyc, any successful and experienced marketer in your field is probably already working with someone who is offering some good deal. So you need to offer him a deal better than the good one.
It's not easy to make his mind to change the link and point it to your program. And if he decide to try your program, he won't redirect all his traffic to you. He will send small traffic and see if it converts well or not.
And even if it converts he won't send all traffic to you. May be he will prefer to make new sites to promote your program than replacing old links with yours.
How to recuit experience marketers?
Search google with your targeted keywords and see which affiliates sites are ranking high. Email those site owners and make some solid offer. Don't make small offers and don't email them again and again if they never replied to your first email. They will call you spammer if you do so.
Best of luck 
|
|
Dinkar
Staff
Joined: Aug 12, 2001
# Posts: 4391
|
Posted: 2007-Mar-26 13:43
However we are most definitely looking for a higher degree of professionalism than sniping and making obnoxious remarks in response to a serious and straightforward posting.
I guess you are referring to my following quotes:
"If you don't want to work with newbies then why do you think that experience marketers will like to work with newbie like you?
I don't deal with finance but if I would be dealing with it then I will never join your program.
"
If yes then my reply:
My reply was professional reply. The same words you will listen from many experienced affiliates because they were newbies before becomeing experienced marketers. Most of such people are loyal to the company/merchant that helped them to become successful.
Let me explain one more point of view.
Say, I am an "experienced affiliate marketer" and my sites generate 100+ leads per month. But I don't work in "Finance", so I am newbie in that field. Still, I can generate 100+ leads for "Finance" if I try. I know I can. But I need merchants help to understand "Fiance" business i.e. how it work, related words and it's meanings, business related legal information and may be much more things. But you aren't willing to help newbie. So I will never join your program.
|
|
You are not permitted to post messages in this forum or topic, because of one or more of the following reasons:
- You have not yet logged in, or registered properly as a member
- You are a member, but no longer have posting rights.
- This is a private forum, for which you do not have permissions.
If you are a recent member, it's possible that you simply have not yet confirmed your account. Please
check your email for a message entitled 'JimWorld Forums: Confirm Your Account' and follow the instructions
contained within.
If you cannot find this message, click here to Re-Send it.
|
If you are still experiencing problem, please read the
Login Assistance
Article for some advice on what may be causing your login not to work properly.
|
Switch to Advanced Editor and ...
Create a New Topic
or Reply to this Thread
|
|
Inbox
