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Moderator(s): flyingrose, MJR
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beth_lk
Insider
Joined: Jun 23, 2004
# Posts: 985
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Posted: 12/13/2005 08:58 pm
Thanks for the update 
I was just thinking about this thread the other day and was wondering how you were making out with it.
Beth
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flyingrose
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Joined: Oct 30, 2003
# Posts: 3361
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Posted: 12/13/2005 09:05 pm
When you're spending $4.00+ a click you want to find out what conversions will be like before you go too crazy with it.
Basically we bought a small amount of traffic at Google and quite a bit of less expensive traffic at Yahoo and the advertiser is going to see how it converts.
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flyingrose
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Joined: Oct 30, 2003
# Posts: 3361
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Posted: 12/31/2005 11:10 pm
I now have a program that can tell me what the top bid at Google is. Can't tell what the top 8 are but at least now I can see what the highest and lowest cost phrases are for that one position.
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ondapc
Joined: Nov 20, 2007
# Posts: 2
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Posted: 11/20/2007 09:27 am
Rose,
I think you have some very interesting insight, but unless the game has changed, this business "logic" is not going to work for 99.9% of web based businesses.
Can you imagine going into Wallmart, and someone handing you over 4.00$ for walking into the store. A click for $4.20 ... jeez people, is money growing on trees in California?
Lets take a website that makes money from advertisement... like a few of mine. If I paid 4.20$ to Adwords >> you better believe you wont see anything like that in return from Adsense. Basically what I am saying is that the game ( from Googles perspective ) is a fixed one at that.
4.20$ IN >> adwords
.18 cents>> adsense
Googles profit for one click >> 4.02
But what is a click anyway? People spend their lives now a days clicking around. 10 clicks >> less than 2 minutes of work for 40$ ( of which Google pockets 80% atleast ) ... there is something wrong here.
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Huge recommended Daily Budget - No Impressions
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