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Baseball/Softball Team Management Software Site (In: I Want to Sell My Website)
How to get a better ROI with pay per click adverti (In: Pay Per Click - Google/Yahoo & Others)
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noon_an_night
Joined: Apr 06, 2005
# Posts: 51
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Posted: 2005-Apr-17 01:48
What % of click fraud are you all seeing on Google and Overture? I am seeing about 20% of clicks contributed to fraud for one client and about 15% for another, these are high dollar clicks for a Law Firm and Technology Company.
What tools do you guys recommend?
I have been looking at Corematrics, Hitslink, Clickdefense and a few others...some are priced a bit high, and other are too new and not enough data.
I provide PPC management for several businesses in several different industries, and need to find a solution that best fits all...
Any suggestions will be appreciated...thank!
NAN
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Logan
Joined: Aug 14, 2002
# Posts: 3749
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Posted: 2005-Apr-17 02:42
Pay Per Click Advertising Fraud
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citishira
Joined: Mar 13, 2005
# Posts: 29
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Posted: 2005-Apr-17 16:36
Hi Logan,
what click fraud detector do u recommend?
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Logan
Joined: Aug 14, 2002
# Posts: 3749
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Posted: 2005-Apr-17 18:06
hi citishira, i don't recommend any in particular as none stand out above the rest to me. if you do some searching and educate yourself you will find a ton of services available. I recommend researching things yourself, many of these services offer a free trial to evaluate what they are providing first hand. That's the best approach in my opinion.
I'm curious to hear anyone else who has a specific recommendation.
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flyingrose
Staff
Joined: Oct 30, 2003
# Posts: 3361
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Posted: 2005-Apr-19 23:28
The one that may be most economical yet effective for advertisers who spend $300 or more a month appears to be [Whos Clicking Who] [sic]
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bikeman
Joined: Feb 13, 2005
# Posts: 130
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Posted: 2005-May-01 21:18
I don't think my latest problem is click fraud because the CTR is 0% but can anyone explain how a keyword that has remained unused for months then yesterday I get 500 odd impressions on it, no clicks and it then goes on trial. Why should a keyword suddenly get popular?
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flyingrose
Staff
Joined: Oct 30, 2003
# Posts: 3361
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Posted: 2005-May-02 23:39
If a PTR picked it up there would be clicks. I can't think of any reason to suddenly get 500 impressions.
All impression counts are skewed because a person searching often searches multiple times for the same phrase - maybe dozens but certainly not 500.
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