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  • Choosing meta descriptions for eclectic sites (In: General Search Engine Optimization)
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    tjh2a
    Joined: Sep 13, 2007
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    Posted: 2008-Jan-14 17:12
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    I know that Meta Tags are not that important, but the client I am working with wants them.

    I did a Meta Tag search in every forum but was not able to find a question that ask this "Do keyword phrases work better then just plain keywords?"

    I am working with a Realtor and she wants something like, Flordia Real Estate, Flordia Realtor, Florida Waterfront property.

    Should I just do something like Flordia, Real Estate, Realtor, Waterfront Property?

    What is your oppinion? Thanks alot for the help.

    [ Message was edited by: tjh2a 01/14/2008 10:08 am ]





    Dinkar
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    Posted: 2008-Jan-14 18:16
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    Use phrases as those are more targeted than words.



    beth_lk
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    Joined: Jun 23, 2004
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    Posted: 2008-Jan-14 18:19
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    meta tags are not that important?
    maybe I am behind on the news but the last time I checked they sure are smile

    The use of any one word over and over again in a meta tag is a "no no", however as Dinker said phrases are important.

    However do be sure your alt tags and content match up with your meta tags.



    Quadrille
    Joined: Nov 15, 2000
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    Posted: 2008-Jan-14 19:00
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    Meta tags, by and large, do not make much difference to a well-made page (and even less to a bad one).

    However, if you do use them, it is wise not to misuse them.

    Why? Because no-one can say for certain that they are ignored (though that's quite possible), and no-one can deny for sure that a future SE tweak might suddenly make them vital, requiring a fair number of site rebuilds.

    If the client wants them, then the client should get them. Correctly. Just don't fan the flames of his delusions wink



    tjh2a
    Joined: Sep 13, 2007
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    Posted: 2008-Jan-14 19:18
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    Beth, I read so much that they important and then I read that they are not important, whom should I believe. I say even if they are not that important, they wont penalize me. In your opinion, what is the most important thing for SEO. Links? Meta Tags? Sitemap?



    animated3d
    Joined: Dec 22, 2005
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    Posted: 2008-Jan-14 20:39
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    it depends which meta tags and which search engine , google does not care about the meta keywords much but does for the meta description and all those 3 you said are good for SEO just do them well.sitemaps are good for your inner linking and google indexing your pages.



    g1smd
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    Posted: 2008-Jan-15 01:09
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    The keywords meta tag can be ignored.

    The meta description is important as it is often used to build the snippet in the SERPs that the visitor will see. It plays a much lesser role in ranking. The importance is as text seen in the SERPs and which may tempt the visitor to click your entry... or go elsewhere.



    kynduvme
    Joined: Apr 18, 2001
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    Posted: 2008-Jan-18 18:28
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    I have actually seen improvements in rankings in google and yahoo after optimizing metatags so conventional wisdom in that respect appears to be wrong



    Quadrille
    Joined: Nov 15, 2000
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    Posted: 2008-Jan-18 18:48
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    Probably coincidence.

    None of the major SEs rely on Keywords; they are much too easily manipulated. That's been accepted for several years now, with zero evidence to the contrary.

    However, that is not to say they have no value at all; and none of us can speak for the future.

    Yahoo!, for example, recognises misspelled words placed in the KW tag. And I'msure there's other factors.

    But I don't think either Google or Yahoo! would improve rankings for you when they don't for anyone else smile



    kynduvme
    Joined: Apr 18, 2001
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    Posted: 2008-Jan-18 20:15
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    "None of the major SEs rely on Keywords"

    That is a hell of an assumption. As soon as you presume anything to be completely absolute about any search engine algorithm, you are instantly mistaken.

    I do think that if you have 100 sites all SEOing the same way, same/similar back links etc the site that includes alt and meta tag keywords and description will most likely rise to the top.



    Quadrille
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    Posted: 2008-Jan-18 21:25
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    You find one reliable source that suggests anything different to what I said, and I'll withdraw the comment and apologise.

    Until then, it's over to you.

    Where do you get all these ideas from? Your rankings rise and YOU assume it's down to meta tags, then you attack me for assumptions.

    How's the research on clicks affecting rankings going?

    If want to think different to every experienced SEO, that's fine; but you really shouldn't claim it as fact. Whereas the views I've expressed - and you've attacked - are no different to what is being said in every reputable forum.

    And $1.00 says you won't apologise, however wrong you are smile



    kynduvme
    Joined: Apr 18, 2001
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    Posted: 2008-Jan-18 22:15
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    "You find one reliable source that suggests anything different to what I said, and I'll withdraw the comment and apologise. "
    Source One would be my own experience.

    Why would I appologise? lol
    THe only fact I satated is that you cannot assume any absolutes in ANY SE algorithm. In my 8 years in this industry professionally I have experienced that things are not always as they seem. The sites that get ahead legitimately in competetive markets like mine are the ones thinking outside of conventional wisdom, which I was attempting to impart to you.

    No hard feelings just explaining my point of view. Break away from hive mentality be objective in analysis. The world is not flat.

    click popularity update coming soon smile
    Sheeple need not apply



    Quadrille
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    Posted: 2008-Jan-18 22:19
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    I said 'reliable' smile

    I'm all for speculating; that's what SEO is all about.

    But don't speculate, state it as fact, then attack others who doubt your self-proclaimed wisdom.

    I'll not trouble to respond to you in future - I'll leave everyone to draw their own conclusions.

    Looks like I was quite right about the apology, too smile



    kynduvme
    Joined: Apr 18, 2001
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    Posted: 2008-Jan-18 22:22
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    No attacks have been launched. The only attack could be a percieved one on the idiology that all you know is all there is.

    I am merely reporting my experiences, you, for some reason find this offensive and require an appology.

    "I'm all for speculating; that's what SEO is all about."
    you said it, we are on the same page!

    I dont need to self proclaim wisdom I have fed my family and done quite well professionally for just about 8 years in SEO and Internet Marketing.



    kynduvme
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    Posted: 2008-Jan-18 22:38
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    Look folks, for anyone reading this, the point really is that you need to keep an open mind with SEO. Don't let anyone tell you "This is exactly how it is"(myself included) Especially on a message board regardless of how reputable it is. The basics are the basics of SEO we all know them. Where the speculation comes in is more advanced techniques that may or may not have been proven or fully tested.

    You should not be afraid to ask about these possibilities and try NEW things, because God knows Search Engines are trying new things all the time.




    shilpi_sem
    Joined: Jan 20, 2008
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    Posted: 2008-Jan-21 09:33
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    Stats say that generally people go for 4 word combinations as search phrases. That is why you should always analyse the long tail keywords for your website. Short keywords of one or two words bring traffic in bulk, but dont ignore the long tail ones.



    akashdwivedi
    Joined: Jan 21, 2008
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    Posted: 2008-Jan-24 05:21
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    Great discussion so far.

    tjh2a has started this thread with a word of apology - 'Sorry, Another Meta Tag question' and he was confused for using or not using the meta tags and the discussion done here surely made him more confused about the meta tags.

    Anyway, what I understood until now that using meta tags with key phrases on your web page do not make any problem for your rankings. Just giving a easy way to your competitors to know about your targeted keywords.

    All the best.
    Keep enjoying your work.



    kynduvme
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    Posted: 2008-Jan-24 16:43
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    According to my analytics, "long tail" keyword phrases convert almost 100% I may get 1 click a month from certain phrases but if I am ranked 1st page for 1000 long tail keyphrases, and get 1-2 clicks per month on each with a 90-100% conversion rate, it is well worth your time to focus on them as well as top 2 - 3 word phrases.

    [ Message was edited by: kynduvme 01/24/2008 08:55 am ]





    phrail
    Joined: Jan 09, 2008
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    Posted: 2008-Jan-28 19:08
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    Would you see a dip in rankings if you choose to ADD the meta description when your page doesn't currently have one?



    g1smd
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    Posted: 2008-Jan-28 19:49
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    Very unlikely.


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