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keywester
Joined: Apr 16, 2006
# Posts: 5

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Posted: 2006-Apr-16 15:55
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Name of Site/Business: Fiberglass Industries, Inc.

Site's Main Purpose: Information

Please Review the following:
Search engine marketing. Can the pages be reasonably well indexed by search engines?



Additional Comments/Notes
Although indexed by Google this site is clearly being penalized for some unknown reason. Even when searching on the name of the company which is in textual format various times on the homepage his Index page does not come up in the top 100. If I pull a unique line of text off his index page and search on that he pops up but as a fiberglass manufacturer understandably he would like to come up in the top 20 on some of his key products. We will do that through dedicated pages on during a redesign of his text on the various pages of his site but I think it important to understand at the outset why Google is slamming him so bad right now. The owner is a friend of mine and I'm trying to help him.




newtvail
Joined: Jan 07, 2006
# Posts: 303

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Posted: 2006-Apr-20 00:39
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The site completely failed W3 Validation (first time I've seen that). Run it at http://validator.w3.org/ and get details. The same issues probably cause the various search bots to go a little nuts as well. I tried a few of your internal pages and they failed as well.

You only have the home page indexed by Google. Maybe the same W3 issues.

Your meta description is way too long (max should be around 25-30 words) and it may be giving you a spam penalty with the engines. In addition to shorter, it should also be above the meta keywords.

Each page needs a title that matches the page content and a description that does the same.

Since the home page for a business is critical, you will do well to place more content on that page.




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