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    Forum Index · Search Engine Forums · Optimizing Your Website for the Search Engines · Yahoo! · yahoo.co.uk showing its own results at last
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    shamen
    Joined: Jan 21, 2004
    # Posts: 31

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    Posted: 2004-Mar-10 17:22
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    At last yahoo.co.uk is showing its own search results (no more google). Realised this as a few small orders came through in the daytime (not normal for me)
    smilesmilesmile



    helenp
    Joined: Feb 28, 2004
    # Posts: 22

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    Posted: 2004-Mar-10 23:52
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    the death of half internet sites smile

    Oh my god, sees really spam sites on first page.........can“t believe it

    [ Message was edited by: helenp 03/10/2004 04:04 pm ]





    MakeMeTop
    Joined: Jul 05, 2000
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    Posted: 2004-Mar-11 07:20
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    Spam is always in the eye of the beholder smile

    Show me spam on one SE and I'll show you equal spam on another. It all depends on the results you are looking at and the area you are in.

    On the whole, results look pretty good to me. In certain areas, a lot better than the Google DB - in others not as good - but still on target.

    Regional Yahoos seem to use the old INK geo-targeting algo for worldwide searches, giving a boost to sites deemed to be local. This rolls into the country filter where they appear to extract sites that they deem not to be local - rather than filtering on TLD.

    This can cause some big differences between worldwide searches and some strange effects on filtered results.

    A search on search engine optimisation on Yahoo UK shows identical top 20 results on both worldwide searches and UK only - as the geo-targeting on the worldwide has given a boost to all the UK sites and so the same ones show on UK only searches.

    However, try a US specific term - where there are likely to be few UK sites promoting for the term and results between worldwide and regional are very different.

    "los angeles business centers" as a term is a good example of this.

    Now to see what Overture UK roll out as a pricing model!



    excell
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    Joined: Mar 19, 2001
    # Posts: 14512

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    Posted: 2004-Mar-11 10:20
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    chiming in from AU we have been under way for (I think) over a day now, it could have been less, but I forgot to check it.. looking good

    Barry, I see what you mean by the geo targeting. What do you think of that?

    I mean as a user I would expect when I searched "web" I would get results that the whole world sees and when I searched for "AU only" I would get narrowed results out of that.

    My search for "world" search engine optimisation gives me AU and I *really* meant to search for world wide including UK etc... if you get my drift.

    I guess it helps local web sites but I don't see how it helps the searcher - I think the poor old US is going to have to put up with the more savvy searcher (that knows what they actual want & mean) for a time yet.



    [ Message was edited by: excell 03/11/2004 02:31 am ]





    MakeMeTop
    Joined: Jul 05, 2000
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    Posted: 2004-Mar-12 09:18
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    Ah, what is worse is that sites deemed as being US are given a boost in the .com version - rather like MSN.com - so those results are biased against non-US sites as well!

    I've dropped from a first page position for search engine optimisation to goodness knows where on Yahoo.com - but have risen a few places on Yahoo UK!



    excell
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    Joined: Mar 19, 2001
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    Posted: 2004-Mar-12 14:04
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    Well I don't think they on the right path with it then - not at all.. if it is all about meeting the "cornerstone of our mission to provide the highest quality search experience on the internet"... they are doing the searcher an injustice, and lowering their target market to *those that can be lead* and not meeting the needs of *those who what to find*.

    Maybe we need to find a bright spark engine that is capable of dividing their geo into regions - yes that's fine, and USA shouldn't be neglected in it - & "world" in the true sense of it.

    The Internet should be a global community with no barriers unless we choose to define them.



    baby-e
    Joined: Feb 19, 2002
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    Posted: 2004-Mar-18 03:11
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    So what constitutes a uk site these days? IP? URL?



    MakeMeTop
    Joined: Jul 05, 2000
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    Posted: 2004-Mar-18 10:26
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    URL is the safest identifier always - but they seem to do a combination of reverse DNS lookup and textual analysis to see where the target market is.

    I have .com sites hosted in the UK which target the US market - and they are fine. I have .com sites hosted in the US and targeting the UK market - some are OK, others are not.

    All .co.uk sites show up well in UK searches.


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