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gazette
Issue # 203 (09-02-2003)
Have You Seen Me Lately ?Last week (August 18-24), The Search Engine Strategies Conference (SES) was held in San Jose, CA, at The Doubletree Hotel. Nearly 2000 attendees made the trek to Silicon Valley to dance with Google, soak in the sun, suck in the drinks; and network their rear-ends off. Oh, there were tons of very educational presentations as well… Read on. |
| A Word from Our Sponsor |
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Just how cool is ClickTracks? Cool enough that after a week of using it, I did a complete redesign of the JimWorld.com home page. Everyone should, by now, know the importance of studying your Web logs. Your logs can provide you with an unbelievable array of information about your Web site's traffic: How many visitors you have, where they're coming from, how they're finding you, what time of day they get there, and so forth. What your logs don't tell you is what your visitors actually *do* once they get to your Web site.
Enter ClickTracks. ClickTracks processes your logs, intelligently, so that you don't have to study raw text files or decipher fancy bar graphs. ClickTracks features your Web site in an internal browser and superimposes detailed information about the activity on the pages you're looking at. The stats include information like: how many visitors saw each page, how much time people spend on each page, how they get to the page, and most important, what page they visit next. Each "link" on your page is shown in a special way within the ClickTracks viewer so that you can see what percentage of visitors clicked on each link. We used it to analyze JimWorld and immediately saw that users were bypassing the links on our home page that we wanted them to follow (the articles), and were heading down to other links. Because of ClickTracks, I realized that our home page was really just a bunch of links into the main parts of JimWorld, and was not set up to make it easy for visitors to find the specific parts of JimWorld that they were looking for. So, I divided the home page into sections that are targeted at specific types of visitors (Designers, SEOs, Programmers, Marketers), and provided each of them with the links that were relevant to them. Guess what? Our traffic levels haven't changed, but I've found that visitors to our home page are now seeing an average of 5 to10 additional pages when they visit JimWorld. ClickTracks allows you to use this option to drill deep into your Web site so that you can track the paths of specific visitors. For example, what's the typical click activity of a person from the UK that searches for "free templates" at Google going to do at JimWorld? The ability to know more about your visitors' activities and being able to tailor your Web site to suit them is what makes ClickTracks. It is, quite simply, the best (and coolest) log analysis system we've tested, and we highly recommended it. Click Tracks Home Page: http://www.clicktracks.com/index.php?jimworld Web Log Forums: http://www.jimworld.com/apps/webmaster.forums/action::topiclist/forum::web-logs/ |
Read the A Word from Our Sponsor section from the Last Issue or in the Following Issue
JimWorld Member comments and feedback ...
Posted On: 04/19/2006 04:35
Posted By: alfie1848
Posted By: alfie1848
Thank you for your review, I will benefit from your suggestions. I have one
question though. You said "In the source, you really need a meta description
for each page just as you do with any web site." How do I do this with blogger?
question though. You said "In the source, you really need a meta description
for each page just as you do with any web site." How do I do this with blogger?
Posted On: 04/19/2006 04:43
Posted By: alfie1848
Posted By: alfie1848
Thank you for your review, I will benefit from your suggestions. I have one
question though. You said "In the source, you really need a meta description
for each page just as you do with any web site." How do I do this with blogger?
question though. You said "In the source, you really need a meta description
for each page just as you do with any web site." How do I do this with blogger?
Posted On: 04/19/2006 04:57
Posted By: alfie1848
Posted By: alfie1848
Thank you for your review, I will benefit from your suggestions. I have one
question though. You said "In the source, you really need a meta description
for each page just as you do with any web site." How do I do this with blogger?
question though. You said "In the source, you really need a meta description
for each page just as you do with any web site." How do I do this with blogger?
Posted On: 04/19/2006 04:10
Posted By: alfie1848
Posted By: alfie1848
Thank you for your review, I will benefit from your suggestions. I have one
question though. You said "In the source, you really need a meta description
for each page just as you do with any web site." How do I do this with blogger?
question though. You said "In the source, you really need a meta description
for each page just as you do with any web site." How do I do this with blogger?
Posted On: 01/04/2008 08:04
Posted By: boltonuv
Posted By: boltonuv
This "Scumbag of the Week" article is irresponsible. I had not trouble at all in receiving the following response from SpamArrest:
"Hi James,
Thank you for your email.
James, what you see there is absolutely wrong and is done to misguide our users and our new customers from Spam Arrest. We have over 1.5 million customers with us including you. You have been with us for a very long time, James. You can check with any of your contacts whether they have received any junk emails from us. We never do such a thing and its completely against our ethics! We hate spam as much as you do and so, along with stopping it, we make sure that none of our customer's emails are noted as spam. We warn our customers from sending bulk emails about the fact that their contacts might misunderstand their bulk emails as spam and will turn against them and Spam Arrest. A company following only such healthy practices can never do such a thing like spamming. What we value the most is our customer's trust and we will make all efforts to retain that in the best way possible. We never admit your personal information to any third party under whatsoever circumstances. You will find a whole lot of misleading things like this in Internet, James. We have friends and foes like anyone else in this planet.
I hope you will understand us the best way possible, James. Please do let me know if you need any further clarifications regarding this.
Best Regards,
Peter
Technical Support Specialist
Spam Arrest"
In the 3 years that I have used SpamArrest, I personally have never received one complaint from anyone that has been 'spammed' from any theoretical 'spam list' that SpamArrest may have created. I think that their statement above makes it clear that they would not do this.
I behooves you to publish a retraction.
Jim Bolton
"Hi James,
Thank you for your email.
James, what you see there is absolutely wrong and is done to misguide our users and our new customers from Spam Arrest. We have over 1.5 million customers with us including you. You have been with us for a very long time, James. You can check with any of your contacts whether they have received any junk emails from us. We never do such a thing and its completely against our ethics! We hate spam as much as you do and so, along with stopping it, we make sure that none of our customer's emails are noted as spam. We warn our customers from sending bulk emails about the fact that their contacts might misunderstand their bulk emails as spam and will turn against them and Spam Arrest. A company following only such healthy practices can never do such a thing like spamming. What we value the most is our customer's trust and we will make all efforts to retain that in the best way possible. We never admit your personal information to any third party under whatsoever circumstances. You will find a whole lot of misleading things like this in Internet, James. We have friends and foes like anyone else in this planet.
I hope you will understand us the best way possible, James. Please do let me know if you need any further clarifications regarding this.
Best Regards,
Peter
Technical Support Specialist
Spam Arrest"
In the 3 years that I have used SpamArrest, I personally have never received one complaint from anyone that has been 'spammed' from any theoretical 'spam list' that SpamArrest may have created. I think that their statement above makes it clear that they would not do this.
I behooves you to publish a retraction.
Jim Bolton
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